Captain Marvel rises above most superhero origin stories primarily because of its casting. With Oscar winner Brie Larson playing the titular lead with four nominees led by Samuel L. Jackson as Nick Fury as well as Jude Law, Djimon Hounsou and the regal Annette Bening in supporting roles, it's indeed a marvel to see the acting greats of our era don costumes, do a comic book film and have fun.
Told in flashbacks, it builds a great structure as to who she is and/or was before. It doesn't have the flashiness and pomp of Black Panther, the mythical grandeur of Thor and the new age charm of Doctor Strange but it evokes nostalgia of the nineties. Just like the recent Transformer film Bumblebee, both films have a strong female lead and a soundtrack defining its era. The Transformers reboot was all about the eighties, Captain Marvel is the period of songs ranging to Garbage to Nirvana.
As in any other film in the Marvel Cinematic Universe, Captain Marvel is connected to an upcoming one. You can easily guess what that is and yes the excitement over it is still there. There's also a heartfelt tribute to Marvel's main man Stan Lee done in a unique way.